However, she also posted two videos about undergoing a VSCO-girl transformation. Sydney Serena, a teen vlogger with over a million subscribers on YouTube and 515,000 on Instagram, uses and promotes her VSCO, and fits the VSCO aesthetic to a T. But as I was watching them, I was thinking, Wait, aren’t these chicks VSCO girls? They’re consistently framed as this is something I am not.
These aren’t portrayed as parodies or a time of self-reflection.
On YouTube, thousands of videos are dedicated to “VSCO-girl transformation,” wherein a teen girl gives herself a VSCO makeover, donning Crocs or Birkenstocks and wrist scrunchies. This was added on August 30, three days after #sksksk first started trending (it’s still trending). (On Instagram, they’ll post bikini pics and selfies.)īut the concept of a VSCO girl extends far beyond its eponymous app it’s so popular on TikTok that the app has a dedicated VSCO-girl filter, which includes a water bottle decorated with stickers and a side ponytail tied with several scrunchies. link in bio to watch the video 🤓Ī post shared by Sydney Serena on at 10:23am PDTīecause VSCO allows users to upload to a social media feed without likes or comments, it functions as a more low-pressure Instagram, essentially, where many VSCO girls will post things that may not get good engagement on their Instagram grid: inspirational quotes, GIFs of themselves dancing while driving in a convertible, and carefully filtered photos of their Hydro Flasks. We threw a vsco girl sleepover cuz it’s vsco girl szn babyyyy. As parodied in a TikTok that recently went viral, a stereotypical VSCO girl can’t go more than five breaths without saying “and I oop” - a reference to a video of the drag queen Jasmine Masters, used to express surprise - or “sksksksksk,” which is meant to represent excitement, sort of like “OMG,” and pronounced, well, phonetically: like “ski” without the “i.” There’s also a signature VSCO-girl vernacular. They love taking photos in nature and engage with sustainability in ways that match their aesthetic - they use reusable metal straws, but also disposable cameras (the OG VSCO filter). And the VSCO girl has a set uniform as well: Brandy Melville crop tops and oversize tees that eclipse one’s jean shorts, scrunchies, a perpetually dewy face courtesy of Mario Badescu facial sprays, Pura Vida puka-shell bracelets, a Fjällräven backpack, and a sticker-covered Hydro Flask water bottle. The name comes from VSCO, a popular photo-editing app, known for its dreamy “is that a film camera?” filters. It has a hyperspecific set of associations and aesthetics. The VSCO girl is both a person and a meme, blandly aspirational to many, but also the subject of pointed parody.
I’d sum it up as “manic pixie ecowarrior,” though a teen I know described the archetype more bluntly - as “annoying, white hopeless romantics.” In recent months, the VSCO girl has become inescapable in certain corners of the internet - mainly those that teens flock to, like YouTube and TikTok - and made its way into established outlets like the New York Times and BuzzFeed News. ” But gun to my head, I would probably use my last breath to say that I am 24 years old and I should not feel this ancient because of an internet trend.
Gun to my head, if I had to sum up what a “VSCO girl” is in one word, it would be “ basic.
0 kommentar(er)
